Monash City Soccer Club

Background

Monash City had previously purchased a customised kit in season 2015 through a different supplier. They had seen the revenue generation that ‘selling’ sponsorships on all shirts from miniroos to the Senior Team could deliver. They were keen to engage with a sportswear firm who could offer both on-field and other apparel items that could be used to raise revenue for the club in season 2016.

Monash have a strong commitment to maintaining their brand identity and they will not compromise on this in any way.

Outcome

KonQa designed and presented a range of both on-field and off-field attire to include Fully Customised Kit with the club crest, number and sponsors logos all forming part of the kit and eliminating weight and heat seals from the kit.

In addition we presented a range of Polo shirts that featured an array of sponsors logos and designed and produced a custom made Tracksuit and a range of supporter-wear which will generate additional revenue for the club.

Approximately 350 Monash players will be wearing KonQa branded kit, tracksuit and apparel in 2016.

Storyboards