Galaxy United

Background

Galaxy United is one of the 8 recipients of a license for PS4 Women’s National Premier League in Victoria. Galaxy United is a totally new club comprising of a joint bid from Greater Geelong Galaxy and Surf Coast FC.

Unencumbered with a heritage or history, Galaxy United was therefore free to choose a completely new kit design and colours.

Brand identity was vital to them in their inaugural season. Galaxy United wanted their on and off field apparel to reflect this and be truly unique. Attracting sponsors to the club was also important and the wanted a kit that would allow sponsor logos to stand out, be highly visible and look as good at the end of the season as it did on Round 1.

Outcome

Working closely with the newly formed Galaxy United committee, Navy Blue and Silver was chosen to be used a totally unique design for both home and away kits. Custom designed compression wear was also ordered for outfield players and padded compression shorts for the keepers. A completely custom designed tracksuit continued the theme for off field apparel.

Storyboards